3'Ain selected by Impala (Independent Music Companies Association)

Each year Impala - Independent Music Companies Association presents “100 artists to Watch 2024” in collaboration with YouTube.

Through BIMA (the Belgian Indepedent Music Association) 3'Ain, on our own label Choux de Bruxelles - artist collective, is part of this dynamic selection which highlights emerging talent from the European independent music sector.

The pan-European initiative aims to highlight artists from different cultural backgrounds and genres, with a focus on inclusion and representation across borders. The selection not only highlights emerging talent, but also recognises independent artists and labels who continue to push boundaries and standardisation.

Through this programme with YouTube, IMPALA seeks to foster a more inclusive and dynamic music ecosystem, where all artists can thrive and be celebrated. This year’s selection has grown to include artists from 31 countries, covering a wide variety of genres, from jazz to hip-hop, folk to electronic, pop to punk.

Proud band, proud label!